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📈 Disney keeps politicizing its franchises and keeps flopping

Sacks re-ups his 2023 Business Loser pick: after a horrible year Iger has not made the course correction, and hiring a director who frames Star Wars around 'the patriarchy' means the studio is still burning its own franchises for politics. Friedberg generalizes the mechanism to all of Hollywood - Academy Best Picture DEI representation standards now constrain what artists are allowed to make - so the flops keep coming and legacy studio IP keeps de-rating.

0 CONVICTION
peaked 49.4 WATCH
DORMANT
band
▼ SHORT DIS
expression · bearish equities
MISS
outcome · R -17.2% · α -41.2%
2025-01-13
window closed

⚖ Why this verdict

fully deterministic — evaluate.py replays this from daily closes; nothing below is editable or hand-set

  1. Window: 2024-01-13 → 2025-01-13 — first mention + 12-month horizon, then the window locks.
  2. The call: ▼ SHORT DIS (primary play). DIS rose 17.2% over the window → direction-adjusted R = -17.2% (the call lost money).
  3. Benchmark: holding SPY over the same window returned +24.0%α = -17.2 − (+24.0) = -41.2% — what this call made or lost against just owning the index. This is the number the verdict uses.
    Stock-selection read: +6.8% — did DIS move the predicted way relative to the market. The two only differ on a SHORT: this call was right about direction relative to the index but still cost money versus holding it.
  4. Rule fired:
    · HIT — R ≥ +10% AND α ≥ +5
    · PARTIAL — R ≥ +5% OR α ≥ 0
    ▶ MISS — everything else
  5. Credit: supporters of a MISS earn 0 each, opposers the inverse — this feeds the scoreboard weights. supported: Friedberg, Sacks

Conviction timeline

bands: green ≥ 65 · watch ≥ 45 · ember ≥ 15

Plays vs SPY · % since first mention (2024-01-13)

Plays

expressionsymbolkindrelevancerationale
▼ SHORT DISstock PRIMARY the named company: Star Wars/Marvel box office and franchise brand value

Mention log

Sacks
Sacks equities w=0.89 · n=96 · E161 (2024-01-13) · explicit_prediction · strength 3 ▶ 1:05:25 SUPPORT · horizon 12mo
“my pick for Business Loser of 2023 was Disney. And it seems like they haven't learned anything from the horrible year they've just had.”
Friedberg
Friedberg equities w=0.87 · n=120 · E161 (2024-01-13) · sentiment · strength 2 ▶ 1:13:48 SUPPORT
“it's not just a Bob Iger Disney thing, but this has become a standard in Hollywood that the DEI movement has so deeply affected the intentionality”

Who built this conviction

each voice's total force on the score — supports and opposes from every mention, weighted exactly as the replay applied them · share = % of all mention-driven movement

Sacks
Sacks w=0.89
1 scoring event · 75% of moves
+37.2 → net +37.2
Friedberg
Friedberg w=0.87
1 scoring event · 25% of moves
+12.2 → net +12.2

⏳ decay drained -42.7 over the idea's life — that's time passing, attributed to no one

Score events

episodekindΔafternote
E161 2024-01-13 init +37.2 37.2 E161 born by Sacks (explicit_prediction x3) [w=0.89]
E161 2024-01-13 reinforce +12.2 49.4 E161 Friedberg support x2 (new voice) [w=0.87]
E162 2024-01-19 decay -2.0 47.5 E162 silent
E163 2024-01-26 decay -1.9 45.6 E163 silent
E164 2024-02-02 decay -1.8 43.7 E164 silent
E165 2024-02-09 decay -1.7 42.0 E165 silent
E166 2024-02-16 decay -1.7 40.3 E166 silent
E167 2024-02-23 decay -1.6 38.7 E167 silent
E168 2024-03-01 decay -1.5 37.1 E168 silent
E169 2024-03-08 decay -1.5 35.7 E169 silent
E170 2024-03-15 decay -1.4 34.2 E170 silent
E171 2024-03-22 decay -1.4 32.9 E171 silent
E172 2024-03-29 decay -1.3 31.6 E172 silent
E173 2024-04-05 decay -1.3 30.3 E173 silent
E174 2024-04-12 decay -1.2 29.1 E174 silent
E175 2024-04-19 decay -1.2 27.9 E175 silent
E176 2024-04-26 decay -1.1 26.8 E176 silent
E177 2024-05-03 decay -1.1 25.7 E177 silent
E178 2024-05-10 decay -1.0 24.7 E178 silent
E179 2024-05-17 decay -1.0 23.7 E179 silent
E180 2024-05-24 decay -0.9 22.8 E180 silent
E181 2024-05-31 decay -0.9 21.9 E181 silent
E182 2024-06-07 decay -0.9 21.0 E182 silent
E183 2024-06-14 decay -0.8 20.1 E183 silent
E184 2024-06-20 decay -0.8 19.3 E184 silent
E185 2024-06-29 decay -0.8 18.6 E185 silent
E186 2024-07-04 decay -0.7 17.8 E186 silent
E187 2024-07-12 decay -0.7 17.1 E187 silent
E188 2024-07-19 decay -0.7 16.4 E188 silent
E189 2024-07-26 decay -0.7 15.8 E189 silent
E190 2024-08-02 decay -0.6 15.1 E190 silent
E191 2024-08-09 decay -0.6 14.5 E191 silent
E192 2024-08-16 decay -0.6 13.9 E192 silent
E193 2024-08-23 decay -0.6 13.4 E193 silent
E194 2024-08-30 decay -0.5 12.9 E194 silent
E195 2024-09-06 decay -0.5 12.3 E195 silent
E196 2024-09-20 decay -0.5 11.8 E196 silent
E197 2024-09-27 decay -0.5 11.4 E197 silent
E198 2024-10-03 decay -0.5 10.9 E198 silent
E199 2024-10-11 decay -0.4 10.5 E199 silent
E200 2024-10-18 decay -0.4 10.1 E200 silent
E201 2024-10-25 decay -0.4 9.7 E201 silent
E202 2024-11-01 decay -0.4 9.3 E202 silent
E203 2024-11-08 decay -0.4 8.9 E203 silent
E204 2024-11-16 decay -0.4 8.5 E204 silent
E205 2024-11-23 decay -0.3 8.2 E205 silent
E206 2024-12-07 decay -0.3 7.9 E206 silent
E207 2024-12-13 decay -0.3 7.6 E207 silent
E208 2024-12-20 decay -0.3 7.3 E208 silent
E209 2025-01-04 decay -0.3 7.0 E209 silent
E210 2025-01-11 decay -0.3 6.7 E210 silent